marketing department Archives < Your Strategic Marketing Partner

How Do You Build a Strong Marketing Team? (7 steps)

If you have ever wondered how to build a strong marketing team, you have come to the right place. In […]

6 sales forecasting techniques for marketers (+example)

Sales forecasting in marketing is a core, very important activity for most marketers. That’s because sales forecasting in marketing can […]

The 5 steps of the customer feedback loop (+example)

If you want to implement the customer feedback loop into your business, this is the article for you. In this […]

How Can I Promote My Business in the Local Area? (Free plan)

Running a business requires that you wear many hats, including that of a marketer. Competing for local customers with other […]

How to Write a Real Estate Marketing Plan (More sales!)

If you are looking for a real estate marketing plan, you have come to the right place. Like in any […]

How to Write a Unique Selling Proposition USP (+examples)

How do you let your customers and potential clients know that what you’re selling is different? The simple answer is […]

What are the goals of your pricing strategy? (4 options)

One of the most important decisions your business can make is setting your prices. If the prices are too low, […]

How to Advertise Your Private School (9 ways)

Advertising your private school serves an important part in gaining new students. And today, if you’d like some strong tips […]

Google Maps vs Google Business Profile (the difference)

Google Maps and Google Business Profile are Google’s leading business and navigation services. What’s the difference between them? In this […]

How to structure your ecommerce marketing department (Free model)

If you have the task of structuring your team into the best ecommerce marketing department possible, congratulations on your success! […]

Market penetration vs market expansion (the difference)

If you have ever wondered what the difference is between market penetration and market expansion, you have come to the […]

What Are Growth Hacks in Marketing? (examples+plan)

Growth hacking in marketing involves using minimal resources to achieve maximum results. The growth hack in marketing buzzword is largely […]

How Do I Request Survey Participation in an Email? (Free template)

So, you’ve been given a list of customers to email and it’s up to you to ask them to fill […]

How to Create an Online Survey Using Google Forms (+example)

If you have ever wondered if you can create an online survey in Google Forms, you have come to the […]

How Do You Fund a Marketing Campaign? (Solved!)

Nothing is more exciting than funding a marketing campaign that has the ability to create new growth in customers and […]

Why Is Budgeting Important to a Business? (+free template)

A business is often filled with excitement, enthusiasm, and optimism. However, it becomes harder to achieve goals without a well-thought-out […]

What Are The Top 5 Marketing Activities? (For big results)

Great marketing can make or break a business. Without proper marketing, you have no way to reach new customers, keep […]

What are the Regulatory Laws of Advertising? (+7 email rules)

Depending upon the size of the company you represent, if you handle marketing you have undoubtedly worked with lawyers. Not […]

The Ultimate Marketing Plan Checklist PDF (Free download)

Marketing is undoubtedly the best way to grow a business. A solid marketing strategy can transform your business and turn […]

Marketing Department Budget Sample and Template PDF (Free)

A budget is one of the first steps to getting your marketing department strategy in order. In fact, realized or […]

Sales and Marketing Department in a Manufacturing Company

Sales and marketing are critical to any company. Especially a manufacturing company. While every department under the roof — accounting, […]

Building a Marketing Department for a Manufacturing Company (10 step guide)

Traditionally, many manufacturing companies relied on word-of-mouth referrals. Today, if you run such a business, you can no longer rely […]

What Does the Marketing Department Do in a Company? (10 functions)

Marketing departments are different among companies based on the business size and marketing strategy. Some marketing departments are entirely in-house, […]

How to Structure Your Marketing Department (the plan)

Regardless of the industry that your business competes in, marketing plays a crucial role in attracting and retaining customers. In […]

How ratios are used in business and marketing (+6 important formulas)

Not all marketing management gurus are alike. Some are excellent at sending tweets, some can design an Instagram post like […]

Marketing for Sales: Lead to sales conversion rate template

How is lead sales ratio calculated? “…for every 100 leads, Karl is going to make 12 sales. He has an […]

How marketing supports the sales department (Free template)

“What is measured can be improved and what is not measured cannot be improved.” — Your Strategic Marketing Partner Below […]

Best Strategies for Ecommerce Marketing (Free template)

Ever since the first online sale was made in 1994, the eCommerce realm has changed radically. The introduction of social […]

What Are the Best Marketing Tools?

Making sales, keeping your customers coming back and boosting traffic to your business requires more than just a great marketing […]

Marketing Analytics vs. Business Analytics (helpful examples)

Businesses operating in the digital age have more access to customer data than ever before. This information includes a customer’s […]

Market with business cards (12 clever ways)

One of the most cost-effective ways to market your product or service is … A time-tested, simple business card And […]

Local Marketing Ideas for Small Business (+amazing examples)

Local business is the name of the game. After all, local business is what drives the local economy, jobs and […]

How Do You Market a Service Business? (With Helpful Examples)

Running a service business can be very demanding. Not only do you need the right blend of skills and industry […]

Recency, frequency, monetary (RFM) | Marketing analysis

Recency, frequency, monetary (RFM) is one of the most powerful marketing strategies available. What does RFM mean in marketing?Also known […]

5 Important Key Performance Indicators (KPIs) in Marketing

Marketing’s job is to keep the sales department busy and the advertising campaigns accountable. This is why marketing literally touches […]

What is the marketing mix and why is it important? | The 4 P’s of marketing

After you have identified your ideal customer, the next step is to go all-in with your customer value proposition. That […]

How to increase website conversion rates (examples and guide)

You have a website — and it’s generating leads and making sales. You’ve run online ads, PPC, banner ads, maybe […]

3 Sneaky “Psychological Pricing Tricks” Businesses use to Increase Sales

You can be certain about one thing: Your customers will respond to your price, whether they show up at […]

Website marketing with helpful examples and a sample marketing plan

Everyone knows what a website is. Getting one developed today is easier than ever. And with new technologies developing almost […]

LinkedIn advertising examples with helpful illustrative guide

LinkedIn boasts 750 million business users across 200 countries. They also say 65 million decision-makers use LinkedIn across 57 million […]

7 Strategies to start email marketing (Free guide)

Email marketing is a great way to communicate with your customers and soon-to-be customers. And when done well, email marketing […]

Skyrocket Your Success Using Price’s Law for Your Sales and Marketing (+examples)

Your Strategic Marketing Partner refers to Prices Law for sales and the Pareto principle often. That is, your biggest results […]

Why is Decision Modeling Important in Business? (+examples)

This is an image of a consumer choosing from a template of options.

Step #4: Develop Your Strategic Action Plan

THE WARNING SIGNSWebsite traffic has increased 400% in 12 months — but conversion rates have decreased 300%! THE PROBLEMTraffic is […]

Step #3: Slash Wasted Spending and Boost Sales

Now that we know precisely how much each source of business is actually costing you, it’s time to put every […]

Step #2: Make Financial Sense of Your Marketing ‘Big Data’

Let’s now look at the financial data so we can tie the marketing activities and results to the money — […]

Step #1: What Does ‘Big Marketing Data’ Look Like?

Regardless of your goal, the first step is to dig into your data to see what really makes the most […]

Your Strategic Marketing Partner Reveals

Your Strategic Marketing Partner Reveals … How to Use Your ‘Big Data’ to Grow Sales, Find Hungry Buyers and Slash […]

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