Marketing Department

What Are The Top 5 Marketing Activities? (For big results)

Great marketing can make or break a business. Without proper marketing, you have no way to reach new customers, keep […]

Read more

How Do You Write a Unique Selling Proposition (USP)?

As a business owner or a marketer, having direct competitors is a standard situation.  So, how do you let your […]

Read more

Marketing Department Budget Sample and Template (PDF)

A budget is one of the first steps to getting your marketing department strategy in order.  In fact, realized or […]

Read more

Sales and Marketing Department in a Manufacturing Company

Sales and marketing are critical to any company.  Especially a manufacturing company. While every department under the roof — accounting, […]

Read more

Building a Marketing Department for a Manufacturing Company (10 step guide)

Traditionally, many manufacturing companies relied on word-of-mouth referrals. Today, if you run such a business, you can no longer rely […]

Read more

What Does the Marketing Department Do in a Company? (10 functions)

Marketing departments are different among companies based on the business size and marketing strategy.  Some marketing departments are entirely in-house, […]

Read more

How to Structure Your Marketing Department

Regardless of the industry that your business aligns with, marketing plays a crucial role in attracting and retaining customers. However, […]

Read more

What is the marketing mix and why is it important? | The 4 P’s of marketing

After you have identified your ideal customer, the next step is to go all-in with your customer value proposition. That […]

Read more

What are the goals of your pricing strategy?

One of the most important decisions your business can make is setting your prices. If the prices are too low, […]

Read more

3 Sneaky “Psychological Pricing Tricks” Businesses use to Increase Sales

 You can be certain about one thing: Your customers will respond to your price, whether they show up at […]

Read more

Step #4: Develop Your Strategic Action Plan

THE WARNING SIGNSWebsite traffic has increased 400% in 12 months — but conversion rates have decreased 300%! THE PROBLEMTraffic is […]

Read more

Step #3: Slash Wasted Spending and Boost Sales

Now that we know precisely how much each source of business is actually costing you, it’s time to put every […]

Read more

Step #2: Make Financial Sense of Your Marketing ‘Big Data’

Let’s now look at the financial data so we can tie the marketing activities and results to the money — […]

Read more

Step #1: What Does ‘Big Marketing Data’ Look Like?

Regardless of your goal, the first step is to dig into your data to see what really makes the most […]

Read more

Your Strategic Marketing Partner Reveals

Your Strategic Marketing Partner Reveals … How to Use Your ‘Big Data’ to Grow Sales, Find Hungry Buyers and Slash […]

Read more

Newsletter for Serious Marketers

Your Strategic Marketing Partner reveals insider secrets for gaining customers and building great brands.

Gain free marketing strategies in our email newsletter (always professional and never spam):

Please wait...

Thank you for enrolling!