Whether you want to gain customers from a brand new sales channel or optimize your Amazon sales, boost your Google search results or increase your house list sales, Your Strategic Marketing Partner can help.
Skilled in sales, advertising and direct marketing tactics, we have a wide variety of specializations to help your organization reach new levels.
In fact, one of our favorite strategies is not just in helping you acquire new customers, but in helping you to uncover new ways to strengthen the bond between your brand and your existing customers.
One of our favorite strategies is called the “Lost Sheep Campaign”, that is, focusing on re-activating past customers whom you haven’t seen in a while. This is an often overlooked strategy and a wonderful way to re-establish a buying relationship with past customers who know you, trust you and value what you have to offer. This is an excellent strategy largely because the cost to reactivate an old customer is a fraction of the cost to acquire a new customer.
But that is just one strategy of many. And together, you and Your Strategic Marketing Partner can develop literally hundreds of new sales and marketing campaigns, both big and small, all compounding to: 1) gain new customers and 2) keep current customers doing business with you longer.
For example, did you know that recent data says that 99% of customers check their email every day. And almost 80% of marketing departments report an increase in email responses from their customers. In fact, if you aren’t implementing a variety of email campaigns, such as welcome and post purchase emails, abandoned cart, sequential drips and an assortment of other proven campaigns, you are leaving money on the table which your competitors will take. And this is just one set of very powerful marketing systems we can help you implement.
Another common campaign that we regularly fine-tune is helping organizations get more responses from advertising. For example, did you know that if you simply change the headline on a campaign and make an offer clearer, responses can double, triple or even increase far more?
A recent campaign Your Strategic Marketing Partner did for an organization selling high end boutique studios ran full page ads in an expensive trade journal. Your Strategic Marketing Partner rewrote the ad with a benefit-focused message and added an updated response device so the reader knew exactly what they would get when they responded. This company placed the updated full page ad in the same back cover placement at the same advertising cost — but this time they received a whopping 30x increase in lead inquiries!
This process not only drastically reduced their cost per lead but it also drastically reduced their cost per new customer acquisition.
What will happen when you combine new email strategies with additional follow up strategies to newfound client acquisition marketing tactics?
You’ll have a fantastic recipe for growth and success — faster than you ever thought possible!
Your Strategic Marketing Partner in Glendale, AZ
Sam has a Master of Business Administration (MBA), a Bachelor of Science degree in Business, Cum Laude and holds an Associates in Arts Degree (AA) in Social and Behavior Sciences and a second Associates in Science Degree (AS) in Natural Sciences.